Understanding "招聘" - Chinese Word Explanation

1. Basic Information

• Word: 招聘
• Pinyin: zhāo pìn
• Literal Meaning: "to recruit and hire"
• Primary Meaning: The process of seeking and employing new staff; recruitment.

2. In-depth Explanation

Context and Usage

"招聘" is commonly used in professional and formal contexts, such as job advertisements, company announcements, or career-related discussions. It refers to the act of recruiting employees, including posting job openings, interviewing candidates, and hiring new staff.

Unlike casual terms like "找工作" (looking for a job), "招聘" specifically emphasizes the employer's perspective. It can be used as a noun (e.g., "招聘会" - job fair) or a verb (e.g., "我们正在招聘" - We are recruiting).

Character Breakdown

• 招 (zhāo): Means "to recruit," "to attract," or "to beckon."
• 聘 (pìn): Means "to hire" or "to employ," often implying a formal agreement.

Together, they form a compound word representing the full process of recruitment and employment.

3. Example Sentences

1. Chinese: 我们公司正在招聘新员工。
   Pinyin: Wǒmen gōngsī zhèngzài zhāopìn xīn yuángōng.
   English: Our company is recruiting new employees.

2. Chinese: 这个招聘广告吸引了很多求职者。
   Pinyin: Zhège zhāopìn guǎnggào xīyǐnle hěnduō qiúzhí zhě.
   English: This job advertisement attracted many job seekers.

3. Chinese: 下个月有一场大型招聘会。
   Pinyin: Xià gè yuè yǒu yī chǎng dàxíng zhāopìnhuì.
   English: There will be a large-scale job fair next month.

Cultural Notes

In China, "招聘" is a key part of the job market, especially during graduation seasons (spring and summer) when companies and universities organize "招聘会" (job fairs). Many job postings emphasize qualifications like education background, work experience, and sometimes even age limits.

Online platforms like 智联招聘 (Zhilian Zhaopin) and 前程无忧 (51job) are widely used for recruitment, reflecting the digitalization of China's hiring culture.

Conclusion

"招聘" (zhāo pìn) is an essential term for discussing employment in Chinese. Remember it combines "招" (recruit) and "聘" (hire), focusing on the employer's side of the hiring process. Use it in job-related contexts, and you’ll sound like a pro!